The Determining Factors and Regional Analysis of Chinese tourists’ Purchase Behaviors in Taiwan
博士 === 亞洲大學 === 經營管理學系 === 105 === The issue of Chinese outbound tourists attracted attention from all over the world recently for their overseas consumption. Chinese tourists visit Taiwan with huge spending power and also bring great economic benefits to the tourism industry of Taiwan. The purpose...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/25255375986190129124 |