Exploring the relationship between DaAi TV and Malaysian Chinese via interview Method

碩士 === 慈濟大學 === 傳播學系碩士班 === 105 === The purpose of the study is to investigate the intents of overseas Chinese audience of non-profit organization of public TV, exploring Malaysian Chinese audience of DaAi TV and describe the social and psychological needs, viewing motivation, viewing gratification,...

Full description

Bibliographic Details
Main Authors: WEE, XIAO-XIANG, 王曉翔
Other Authors: Chou, Dien-Fang
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/sf9ct5