Service Innovation,Service Quality and Customer Relationship Management Impact on Relationship Inertia and CustomerBehavior---As a Case on Customers of Bank

碩士 === 南臺科技大學 === 財務金融系 === 105 === The purpose of this study was to explore the relationship among service innovation, service quality and customer relationship management’s impact on relationship inertia and consumer behavior research. Questionnaires are issued to the general public, 32 invalid qu...

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Bibliographic Details
Main Authors: WANG,PIN-YUAN, 王品元
Other Authors: 陳孟修
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/6njd27

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