The service quality evaluation of Mongolian hotels through applying Kano model and IPA
碩士 === 國立虎尾科技大學 === 企業管理系經營管理碩士班 === 105 === This study aimed to investigate the service quality expectations and perceptions of high rated hotels’ customers, examine whether the quality dimensions included in the SERVQUAL model with classifying the customer expectations by using the Kano model to r...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/j5pu5x |