Business Model Innovations and Marketing Strategies of Online Skin Care Brands — A Case Study of Prof. TK

碩士 === 國立臺灣大學 === 臺大-復旦EMBA境外專班 === 105 === In today''s skin care market under the intense competitions, which with the mature Internet environment and changes in consumer habits, online shopping has become one of the most important modern consumer channels. The literatures for the...

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Bibliographic Details
Main Authors: Pang-Hsiao Yang, 楊邦孝
Other Authors: 黃恆獎
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/66e4qb

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