Investigating Multi-category Inter-purchase Time by Multivariate Gamma Distribution Model
碩士 === 國立臺灣大學 === 統計碩士學位學程 === 105 === Managers can measure customers'' churn rate and activation by Inter-Purchase time for CRM. Current studies mostly focus on single category behavior. In our study, we introduce copula and construct a multivariate model of the Multi-Category Int...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/usedua |
