A Study on the Degree of Involvement, Satisfaction, and Purchase Intention -A Case Study of the People Watching Sports
碩士 === 國立高雄第一科技大學 === 行銷與流通管理系碩士專班 === 105 === With the legalization of sports lottery in Taiwan nine years ago, the surplus generated by the development of national sports have a lot of contributions.Sports lottery can be regarded as a commodity which can be purchased.If the consumer is not familia...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/j57aah |