The Influences of Information Richness and Return Policy on Perceived Risk and Purchase Intention for Online Shopping ─ Moderating Effects of Promotion Regulatory Focus
碩士 === 國立嘉義大學 === 行銷與觀光管理學系研究所 === 105
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/bt5dk7 |