The Decision Making Process of Repeat Visitation among Baby Boomers

碩士 === 國立嘉義大學 === 行銷與觀光管理學系研究所 === 105 === Repeat visitors offer not only a stable source of income playing an important role in providing valuable information to potential visitors. Previous revisit research mainly focused on the antecedents revisit intention but not actual revisit behavior. Howeve...

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Bibliographic Details
Main Author: 鄒旻潔
Other Authors: 張淑雲
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/33602004676541395189