Summary: | 碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 105 === Natural rubber, oil, coal and steel are said to be the four major industrial raw materials. They are vital to the people's livelihood, national defense and industrial development. Among these four, natural rubber combines the dual nature of industry and agricultural features, and is generally used in our daily life, large to car tires, small to rubber band, the main raw materials are all natural rubbers.
In natural rubber industrial environment, the entire industry chain is in competition, but also rely on each other, it is complex network relationship. In the short term, industrial competition seems to be a short-term balance. But in the long run, the industrial network is dynamic evolution.
This study is based on Koka et al. (2006)’s network model, together with He Yuefeng (2010) and Wei Shujing (2014)’s reseach results to investigate natural rubber industry. By analyzing natural rubber industry network evolution in the past, current internal and external impact factors, I expect to provide aid to the industry enterprises to forsee future changes, so that to conduct appropriate strategies to response the chanllenges or even better, to lead the evolution of the network.
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