Service Quality, Service Satisfaction, and Customer Loyalty: Evidance from Automobile Department Stores
碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 105 === Consumers’ awareness has grown. To increase customers’loyalty, besides providing high-quality products, enterprises also need to improve their service quality. And by increasing customers’ satisfaction, enterprises can increase customers’ loyalty...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/r56c99 |