The Exploratory Study of Information Search and Voting Orientation of the First-time Voters in the Internet Era - A Case of 2016 Presidential Election in Taiwan

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 105 === SUMMARY The purpose of this study is to understand the voting behavior that the first-time voters do to select their ideal candidates. The study uses the consumer purchasing decision process theory to elucidate voting behavior; 12 first-time voters were...

Full description

Bibliographic Details
Main Authors: Shu-YinLi, 李淑吟
Other Authors: Dung-Chun Tsai
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/28g7tz

Similar Items