Summary: | 碩士 === 國立成功大學 === 工業與資訊管理學系碩士在職專班 === 105 === Automotive components industry is advantaged in terms of a high-mix low-volume structure and flexible manufacturing system. Many manufacturers position their products in the aftermarket (AM). Since automotive components AM is implemented with reference to the design of the Original Equipment Manufacturer (OEM) during the product design planning process, it usually focuses on the functionality and overlooks the potential customer satisfying ability of the products in the initial stage of product design.
In terms of research methods, a professional team utilizes the Kano model to analyze three aspects: product function, product materials & product design, as well as to define the attractive quality attributes and direction of design, which includes greening ideas. In addition, elements that may increase the added value of products and customer satisfaction level are summarized through the failure mode and effect analysis(FMEA), so as to develop a systematic framework that offers high-quality and high satisfaction level.
In this paper,we uses vehicle cooling fans as an example to verify the system invented by this study. According to the analyzed design parameters in the case study, it shows that automotive components names are able to find the optimized experience curve of design after adopting the system, provided that customers are satisfied.
By introducing the system in real cases and verifying its efficiency, findings show that automotive components manufacturers may understand the factors affecting customer satisfaction level while, in terms of their business strategies, investing resources and saving operational costs in a more accurate manner.
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