The Study of the Relationships Among Service Innovation, Service Quality and Customer Loyalty - A Case Study of T Shopping Mall at Hsin-Yi District

碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 105 === The market share of shopping mall in Taiwan had been on decreasing trend over the past few years, this is caused by numerous opening of new shopping malls and outlets. The retailers are facing the upcoming era of micro-profit under the environment with...

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Bibliographic Details
Main Author: 劉佳妍
Other Authors: 李易諭
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/dr2mj9