Construct a product development conceptual model applicable with traditional and agile project management using the disruptive innovation theory

• Main Author: 吳秉宏
• Other Authors: 林保宏
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/5bu363

碩士 === 逢甲大學 === 專案管理碩士在職專班 === 105 === This study aims at the conceptual model for project management in product development. It’s in connection with the disruptive innovation theory, which are based on three different types of marketing as High-End Sustaining Innovations, New-Market Disruptions, Low-End Disruptions. 1.High-End Sustaining Innovations:Be applicable to adaptability、value-orientated agile project management methodology. 2.New-Market Disruptions:Be applicable to combining traditional and agile project management methodologies. 3.Low-End Disruptions:Be applicable to predictability、plan-orientated traditional project management methodology. The method used in combining traditional and agile project management is known as following:According to the leading function of a product, the project starts with the traditional project management approach. Therefore, the subsidiary function will be restricted to the limited resources and term with the agile project management method. That is to say, Using the plan-orientated traditional project management method to project the schedule of leading function product development. However, the timely production of subsidiary function is prompted by the feature of the iterative feedback in value-orientated agile project management method.