| Summary: | 碩士 === 逢甲大學 === 經營管理碩士在職專班 === 106 === In the Age of technological innovation creatively and new information explosively, the uniforms manufacturing industries works from the originally traditional sales mode, by the rising of internet system synchronously, the uniforms manufacturing industries has changed sales method from the original way that people create purchase order, production, packaging and sales... gradually it changed by E-commerce channel system.
And the meantime after the internet system had risen, from basically to set up website for display one’s products and then buyer can inquire it and to do online shopping ; then that social media web sites has been created, people was used to rely on the existing of social media web sites and after over rely on the social media web sites, at this moment started to perform the sales on the social media web sites.
The social media web sites emphasized the reliance degree of the user for this social media web sites, and then assured their loyalty to increase the sales of the social media website day by day. Gradually the communication software become popular and smart phone also popularized, by the rise of communication software, the habit of people´s purchasing has also changed. No more just to online shopping by browsing website, further they also want to proceed with prompt communication and got the online response immediately. Therefore the immediate communication for the communication software and social software has occupied very important proportion on the customer’s mind.
Under more and more E-commerce channels available situation, there was also change happened to the uniforms manufacturing industry. No matter for purchasing or custom-made service, the buyers no needed to use the telephone or contact directly and then to buy or obtain custom-made products.
The users can proceed with online system to communicate with the uniforms maker to understand demand by website, social media web sites, communication software… etc.,then it is able to enable the deal more faster and to solve the customer´s problem and to serve customer soon. The E-commerce channel definitely is a very good turning point for the uniforms manufacturing industries, it depends on the uniforms maker how to look upon E-commerce channel and the performance of executive effects.
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