A Comparative Study of Customer Expectations and Perceptions of Products and Service— A Case of Champion Tile Products and Services
碩士 === 朝陽科技大學 === 建材業行銷產業碩士專班 === 105 === Because of the strong rise of mainland China’s tiles in recent years by using cost advantage to snatch the world market, the traditional price war is not competitive enough for Taiwanese tiles industry. In order to enhance the competitiveness of Taiwanese ti...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/66746590178695814617 |