A Study on the Critical Success Factors of Science & Language Tutorial Centers for Kids under the Trend of Fewer Children in Taiwan
碩士 === 國立中正大學 === 企業管理學系碩士在職專班 === 105 === This study analyzes the critical success factors of science and language tutorial centers for kids under the trend of fewer children. Through in-depth interview, it discusses the market changes and management strategies of the business owners. The studies r...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/n8s26s |
| Summary: | 碩士 === 國立中正大學 === 企業管理學系碩士在職專班 === 105 === This study analyzes the critical success factors of science and language tutorial centers for kids under the trend of fewer children. Through in-depth interview, it discusses the market changes and management strategies of the business owners. The studies resulted in the following changes under the impact of fewer children: the difficulties of new enrollment due to fewer students, the number of new classes and students has lowered; chain tutorial centers become mainstream while private ones shrunk; the essence of students and parents changed. To deal with the alterations, the management strategies have been adjusted as followed: 1. adjusted the content and develop the features of each class ; 2. combine the concept of education and service ; 3. reinforce the management systems. In conclusion, the critical success factors are:
1. Put students in priority and develop class with unique features.
2. Put parents in priority and offer sensible services.
3. Put employees in priority and improve personnel system.
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