CEO Narcissism, International Strategy and Corporate Social Responsibility：The Moderating effect of CEO power

• Main Authors: Zong-Ting Xie, 謝宗廷
• Other Authors: Wen-Ting Lin
• Format: Others
• Language: zh-TW
• Published: 2017
• Online Access: http://ndltd.ncl.edu.tw/handle/35460083403274630652

碩士 === 國立中正大學 === 企業管理系研究所 === 105 === Today, internationalization is major trend. The firms gain profit through firm internationalization. In the meantime, the public concerns whether firms make social responsibility.. As top decision makers for their firms, CEOs have the ultimate responsibility and power to utilize their perspectives for strategy formulation and implementation. Especially, characteristics of CEOs will affect strategic decision processes and among those characteristics, narcissism plays an important role. The research aims to examine the effect of narcissistic CEOs on the firms’ internationalization process, international market distance and corporate social responsibility initiatives. In addition, this thesis discusses the moderating effect of CEO power. This study was based on data collected from Taiwan Economic Journal(TEJ).The samples were tested hypotheses by using data from 519 firms over the period 2014-2015. The empirical evidence indicates that narcissism in CEOs is positively related to the depth of internationalization, the scope of internationalization, the institutional distance of international market, and the cultural distance of international market, as well as the corporate social responsibility initiatives. Moreover, we also find that this positive relationship is stronger when the CEOs have high power. The study has important theoretical contributions. First, existing literature on the upper echelon theory has long focused on demographics like the age, functional background, and industry tenure to explain the CEO’s influence on firm’s strategy. The present study advances this research on the CEO’s personality. Second, the concepts of narcissism or overconfidence have been widely discussed in personality and finance literature .Our study contributes to strategy management research by introducing personality psychology, such as narcissism. Third, we introduce important psychological measurement, signature size, to narcissistic indicator and modify corporate social responsibility indicator.