TAIWAN KEYBOARD SUPPLIER’S PRODUCT AND MARKETING STRATEGY ANALYSIS-D CORPORATION AS AN EXAMPLE

碩士 === 元智大學 === 管理碩士在職專班 === 104 === Currently, the Notebook computer industry is facing a big challenge because the demand sharply decreased. Moreover, most of Notebook component companies have negative growth. This study aims to investigate how Notebook computer component companies survive in this...

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Bibliographic Details
Main Authors: Li-Chun Lin, 林莉純
Other Authors: Po-Chien Li
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/n4etcp