The Dilemma of Bank Staff for Marketing Financial Product:A Case Study of U Bank
碩士 === 國立雲林科技大學 === 企業管理系 === 104 === Financial sectors in Taiwan are facing a critical challenge due to the narrowing interest rate spreads. Therefore, the transaction fee, especially from a range of wealth management services provided by the banks, has become one of the main sources of income for...
Main Authors: | HUANG, WEN-JU, 黃文如 |
---|---|
Other Authors: | LAI, CHI-SHIUN |
Format: | Others |
Language: | zh-TW |
Published: |
2016
|
Online Access: | http://ndltd.ncl.edu.tw/handle/fwhwhh |
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