Combining Mobile Ordering and Online Franchise Model - An Example of Breakfast Chain Store
碩士 === 大同大學 === 資訊經營學系(所) === 104 === This study aims at proposing an innovative franchise model and taking breakfast chain store as an example to develop a mobile ordering system for franchisor, franchisee and consumers. On top of the mobile ordering APP, franchisees use zero-cost license fee and p...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/05522911016110629559 |