Natural ecological experience motivation of Satisfaction and Revisit Intention - Take Paternity panel members Hualien County Wilderness Society Case

• Main Authors: Jiang blessed, 江賜福
• Other Authors: Hung Yung Li
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/72394581965433696172

碩士 === 稻江科技暨管理學院 === 休閒遊憩管理學系碩士班 === 104 === This study was designed to investigate the motive in Hualien eco-travel experience, experience of relationship satisfaction and willingness to revisit it. Parental panel members mainly in Hualien County Wilderness Society as an object, a sample number of 620 people, 595 valid questionnaires. Questionnaire data analysis through descriptive statistics, reliability analysis, validity analysis, one-way analysis of variance, correlation analysis, path analysis were analyzed. The main findings of this study are as follows: 1. Motivation member variables of different backgrounds have significant differences. 2. Experience Satisfaction member variables of different backgrounds, and no significant differences. 3. Different background variables important member of the tour will and no significant differences. 4. Experience of satisfaction and motivation have significant correlation exists. 5. Experience motivation Revisit Intention has significant correlation exists. 6. Revisit Intention satisfaction predictive effect.