Creative Motivation of Taiwanese Doujin Music Teams — A Case Study of “ VVV! Productions ” with VOCALOID Music

• Main Authors: ZENG, YUHANG, 曾宇航
• Other Authors: Tsai, tsung-te
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/jmp674

碩士 === 國立臺南藝術大學 === 民族音樂學研究所 === 104 === Simply speaking, Doujin（どうじん）means non-commercial amateur creative community. Among various kinds of Doujin in Taiwan, I’m interested in those who compose music by using VOCALOID, and in their creative motivation. VOCALOID is a singing voice synthesizer software designed by YAMAHA Company, including different voice packets such as “Hatsune Miku” and “Megurine Luka”. Today, “Hatsune Miku” becomes the general appellation of this software thanks to this role’s popularity. In comparison with Japan, VOCALOID composition Doujin in Taiwan started relatively lately. On one hand, according to the composers, they think there are still obstacles to overcome to start composing. Japanese is the obligatory language to use the software. And the technology of software and instruments are not quickly to master. On the other, according to audience, they think there is more and more obviously commercial tendency in certain Doujin composition teams. Many works are made on purpose to well sell. Some composers pay more attention on visual elements than musical originality when they present their works. Finally, Doujin musical composition is always neglected by the whole Doujin community in Taiwan. This fact is reflected in Doujin market that market organizers offer only few resources and places to composition teams because they are always the least profitable booths. Confronted with the difficulties above, how do composition teams maintain their motivation to create? What kind of external conditions is involved and what role do the audience play in the process of the musical creation? In this paper, I will focus on the biggest and oldest Hatsune Miku Doujin music creation team - “VVV! Productions”. By observing their composition process, I try to comprehend how this team’s creation is influences by different aspects and what particular conditions motivate them to continue to create.