The Study of Brand Image, Perceived Value, & Perceived Risk on the Customer Loyalty of Low Cost Airlines
碩士 === 淡江大學 === 國際企業學系碩士班 === 104 === In the area of rapid transportation, airline company is the first option customer choose to travel and work between continent. From the first low cost airline company Southwest Airlines has been established, traditional airline companies are no longer dominant....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/v82a4w |