A study on Taiwan Banking Industry of Key Account Relationship Marketing Strategy: A case of C Commercial Bank

A study on Taiwan Banking Industry of Key Account Relationship Marketing Strategy: A case of C Commercial Bank

碩士 === 國立臺北科技大學 === 管理學院經營管理EMBA專班 === 104

Bibliographic Details
Main Authors: Yu-Hui Lin, 林玉惠
Other Authors: 胡同來
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/n8b87x
Description
Summary:碩士 === 國立臺北科技大學 === 管理學院經營管理EMBA專班 === 104

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