The Influence of eWOM Message Characteristics and Website Quality on Satisfaction
碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 104 === As e-commerce increasingly developed, comsumer buy goods on the Internet at home or office now has become a popular way to buy goods.Consumers can get discounts on many goods buying site are so adored by the masses. But what is surprising is that Groupon Taiw...
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| Format: | Others |
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2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/zbkny7 |