Does Aesthetics Matter? The Effect of Restaurant Aesthetics on Customer Satisfaction and Behavioral Intentions.
碩士 === 亞洲大學 === 休閒與遊憩管理學系 === 104 === Restaurant industry in Taiwan has become more and more diversified and competitive. Recently, restaurant aesthetics has been empathized as a useful strategy to differentiate competitors, relative topics has also attracted academic researchers interests. However,...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/95462124761620139483 |