APPLY AN INTEGRATED ANIMOSITY MODEL TO RESEARCH THE CHANGING CUSTOMER BEHAVIOR. A STUDY IN VIETNAM TOWARDS CHINA FRUITS.
碩士 === 南臺科技大學 === 商管專業學院 === 104 === In last decade, China was always evaluated as the largest importer of Vietnam market in terms of fruits. However, the growth rate of import valuewas recorded strongly dropping during the near years. This marked an significant change in consumer behavior about im...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2016
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/40826487689888047128 |