The Analysis of Bloggers Writting for Products Before and After being Sponsored: The Case of Beauty Blogs

碩士 === 世新大學 === 新聞學研究所(含碩專班) === 104 === In recent years, the word-of-mouth marketing has affected the way of modern shopping. Many people will search the articles of products' information, recommendation, reflection, or the information of promotional discount on the Internet before shopping.To...

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Bibliographic Details
Main Authors: CHEN,TZU-HUA, 陳姿樺
Other Authors: HU,KUANG-CHIA
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/b59up9