The Study on Purchasing Behaviors of Camping Equipment Consumers
碩士 === 東吳大學 === 企業管理學系 === 104 === The specific aims of this study are: (1) Analyze the demographic variables of camping instrument consumers. (2) Investigate the purchase decision- making process of camping instrument. (3) Compare the difference of purchase decision-making process with different de...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/45457642571046308035 |