The effects of front line employee’s customer orientation on customer identification: The role of customer experience
碩士 === 國立高雄大學 === 經營管理研究所 === 104 === There is a lack of research focusing on the linkage between customer orientation and customer identification which is one kind of customer positive attitudes. To address this gap in the literature, the first purpose of this study is to investigate the relationsh...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/gms6k8 |