Benevolence Trust, Mental Simulation, and Effective Implicit Communication
碩士 === 國立臺灣科技大學 === 企業管理系 === 104 === In recent years, corporate social responsibility (CSR) status gradually increased. Consumers will assess images of a company depending on whether the company fulfilling CSR. Companies also hope that they can establish their benevolent images through fulfilling t...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/51051529936797665771 |