Exploring Wearable Device Adoption and Cross-Screen Behavior

• Main Authors: Wu,Chia-Hui, 吳佳惠
• Other Authors: Chiang, I-Ping
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/7sb8n5

碩士 === 國立臺北大學 === 資訊管理研究所 === 104 === Due to the rapidly development of mobile technology, smartphones have been deeply blended into people’s daily live and becomes mature. Therefore, more and more companies begin to invest in wearable devices such as smart watches, smart bracelets, clothes and so on to try to find more potential possibilities to enrich our life. By connecting wearable devices with smartphones, user can get notifications more instant, collects various life data of self and advances many use experience by extending to multiple screens. In the study, we analyze and summarize many useful information collected from academic journal articles, wearable device industry report, expert interviews and consumer interviews. The purpose of this study is to understand consumers’ behaviors and opinion by analyzing consumer adoption, main usage and expectation about future functions of wearable devices. Thereafter, we lead to conclusions and suggestions trying to help vendors making better decisions on their future wearable device products. Also, we wish to contribute some worth referencing viewpoint to subsequent researches in the related topic.