Effects of descriptions of food oral haptics on calorie estimations
碩士 === 國立中山大學 === 行銷傳播管理研究所 === 104 === Eating healthy has become the mainstream lifestyle today. Besides reading nutrition-related messages on food packages, consumers often make food consumption decisions on the basis of oral haptic (mouthfeel) experiences, images of food, and text descriptions in...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64944756865341668869 |