| Summary: | 碩士 === 國立屏東科技大學 === 農企業管理系所 === 104 === In the face of our country economy entering the new normal, it is a major issue to continue to strengthen the fundamental role of agriculture and promote rural incomes continuous increasing in the context of economic slowdown. Developing leisure agriculture to promote the integration of the primary, secondary and tertiary industry is an important measure to broaden the pathways of farmers’ income, promote rural economic upgrading and agricultural transformation, and achieve economic and social integration of urban and rural development. Laixi city has a good social and economic environment, a solid basis for the agricultural industrialization, the rich natural landscape and historical and cultural resources. A comprehensive understanding and evaluation of resources of Laixi will instruct the development of leisure agriculture.
In this study, the leisure agricultural resources’ evaluation index system of Laixi was constructed on the basis of using the evaluation index of domestic and foreign general tourism, ecotourism, rural tourism and leisure agriculture in Taiwan as the reference. Firstly, to survey comprehensibly Laixi’ leisure agricultural resources through field and literature research. Secondly, to determine evaluation index weights through analytic hierarchy process(AHP), and then to calculate the comprehensive scores of 11 districts’ leisure agricultural resources combined with the experts’ and scholars’ grades, the top three are Guhe Street, Jiangshan Town and Dianbu Town. The research result was used to elaborate strategies for Laixi’s leisure agricultural development, in order to provide consultation to government and leisure agricultural managers.
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