A Study of Decision-Making Process on Purchasing Bridal Cakes - From the Perspective of Female Customers
碩士 === 國立屏東大學 === 文化創意產業學系碩士班 === 104 === Wedding customs are uniquely important and symbolic culture in the Chinese society. Along with the changes in time, many traditional wedding customs have gradually been simplified. Yet, inherited from the Chinese tradition, giving bridal cakes is still essen...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82aa3e |