The Effect of Experiential Value on Community Economy and Economical Benefits : Professional Baseball as an Example.
碩士 === 國立屏東大學 === 企業管理學系碩士班 === 104 === As time goes on, consuming mode has changed from products function in the past days to experiential value during purchasing. Experiential value is to create much more valuable process for customers, makes customers feel more than what they expected include sen...
Main Authors: | CHUANG, QING-ZHI, 莊清志 |
---|---|
Other Authors: | ZENG, JHIH-HONG |
Format: | Others |
Language: | zh-TW |
Published: |
2016
|
Online Access: | http://ndltd.ncl.edu.tw/handle/xct7ap |
Similar Items
-
Examine Spectator Sport Attributes, Benefits and Values in Media: Using Professional Baseball as an Example
by: Tu, Wei-Cheng, et al.
Published: (2012) -
The Effect of Co-creation of Professional Baseball Team on Brand Identity, Experiential Value, and Behavioral Intentions
by: 謝宏源
Published: (2018) -
The Study of the Experiential Marketing and Experiential Values for the Taichung International Baseball Stadium's Audiences.
by: Lin, Yu-Ting, et al.
Published: (2015) -
Research on the Benefits to Businesses of Sponsorship in the Sinon Professional Baseball Team of the Chinese Professional Baseball League
by: Liu Sheng-hua, et al.
Published: (2006) -
The Impact of Service Quality and Experiential Value on Purchase Intention of Chinese Professional Baseball League Online Media Service
by: LIU, YEN-CHANG, et al.
Published: (2017)