The Hedonic Value, Consumer Motivation and Behavioral Intention: A study of Beitou Hot Spring Cuisine

碩士 === 國立高雄餐旅大學 === 台灣飲食文化產業研究所 === 104 === Nowadays, tourism and recreation take up an important part for people’s life, and hot springs are getting more and more popular. Beitou is known for its hot springs. Tourists can enjoy the food provided by the local restaurant when visiting Beitou hot s...

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Bibliographic Details
Main Authors: Chao, Mei- Yen, 趙美彥
Other Authors: Chang, Janet
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/ptsqy7