The Study of Consumption Situation, Conformity Behavior, Involvement, Post-Purchase Reaction for Essence Oil

碩士 === 南華大學 === 企業管理學系管理科學碩博士班 === 104 ===   As people’s requirement on the quality of service rise, the essence oil industry must improve its service to deal with the phenomena. Hence, in order to consolidate the customer source, it is necessary to explore in depth the process of customer consumpti...

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Bibliographic Details
Main Authors: Chang-En Tseng, 曾常恩
Other Authors: Tung-Sheng Kuo
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/08817880906845872578