A Study of the Impact of Free Communication Applications on Consumer’s Purchasing Intention for Car Mats -The Case of Office Workers in Hsinchu

碩士 === 國立交通大學 === 管理科學系所 === 104 === Recent years, the Internet has changed the way of consuming of people such as online shops, social networks and mobile Apps. All of these approaches can be used in business area. However, not all of products and services can be promoted in these ways. Hence, the...

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Bibliographic Details
Main Authors: Lai, Rou-Yu, 賴柔羽
Other Authors: Chiang, Chi
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/99194621719836491730

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