The Impact of Price Promotion, Product Quality, and Service Quality on Purchase Intention—A case of "Enameled copper wire Industry in Taiwan"
碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 104 === Consumers have become more conscious about the performance of home appliances such as washing machine, air conditioner and so on. The characteristics such as voices muted, energy efficiency and environmental protection all be noticed one after the other...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/jv843w |