The Research on Franchisees'' Intention to Remain in the Franchise System：Take Breakfast Chain Franchising as an Example
碩士 === 國立中興大學 === 行銷學系所 === 104 === Breakfast Chain Franchising has already become one of the most popular entrepreneurial ways. The oretically it is a win-win partnership between franchisors and franchisees. However, due to the differences of personal awareness, interpretation of contract provision...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/90808656937862615440 |