| Summary: | 碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 104 ===
Technology is taking us into a new realm. IOT, big data, cloud computing, artificial intelligence have gradually changed our lives. But what if we put these elements into the production process, what changes would it bring?
In recent years, quality requirements and personalization result in the products which are mass production and standardization are no longer to attract consumers.
Consumers require a differentiation product which can meet the individual customer's needs, providing them unique products and services. On the other hand, the market has changed so much, regardless of the product cycle, time to market, new marketing channels are constantly evolving in order to provide high quality products and services. The enterprise must have asked to have the ability to respond quickly (fast responsiveness), so a lot of customization (mass customization) business operations become important issues.
In order to achieve a lot of customization, companies can’t longer follow the traditional mode of production in the past. We should construct a macro point of a new business model, thinking enterprises lacking and the need to respond to change and innovation. In the industrial era, the staff remuneration is based on the contribution of the company's achievements (business outcomes); and in the information era, the staff remuneration is based on contribution to the outcome of the customer (customer outcomes). The industrial 4.0 era mark more clear goal: the production of a comprehensive networking, intelligent manufacturing.
Unlike ordinary wedding dress readymade garments, it has long been a large number of very high degree of customization of the industry, but in the production cost and time-effective, it is slow. Therefore, how to use the new industrial age of innovation and technology, the construction of a new customized business model in order to allow customers to more easily and at a reasonable price, to choose according to their needs customized dream wedding.
As a case with JAS which provide customized wedding dress, we want to concluded the use of 3D technology and large number customization will increase process efficiency. Besides that with Internet of things, we believe that we can reach out more mass customization strategies and create new niches for the wedding dress industry.
|
|---|
