Transmedia Storytelling for Television in Taiwan: Do Audiences Want to Engage?

碩士 === 國立政治大學 === 亞太研究英語碩士學位學程(IMAS) === 104 === Transmedia Storytelling is an often-discussed buzz word in entertainment circles, but currently there are very few cases of it in Taiwan’s television market. Furthermore, there is very little literature or research done addressing this field in a way...

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Bibliographic Details
Main Authors: Portwood, Mark, 潘偉力
Other Authors: C. Stone Shih
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/14479118372733440218