Summary: | 碩士 === 銘傳大學 === 新媒體暨傳播管理學系碩士在職專班 === 104 === Due to unprecedented wave of digital convergence among telephone, computer, and cable TV in recent years, the research focuses on how to posit suitable engineer of outsouring businessess for enterprises. The increases in competition around Taiwanese cable TV multiple system operators and the responsibilities for choosing professional engineer of outsouring businesses not only protect the enterprises,but also enhance profitability and competitive advantage among both existing and new customers.
Based on literature review and interviews executives to construct the hierarchy structure. Then by utilization of fuzzy multi-criteria decision making method for case company to select engineer of outsouring businessess. The research, thus, concludes an effective and executable audition model for the case company to hire new employees in the future.
The purpose of this paper is to provide cable TV multiple system operators in Taiwan to select engineer of outsouring businessess under fuzzy environment. The fundamental concepts we have adopted include the eigenvector method, fuzzy Delphi method, fuzzy set theory, and multi-criteria decision making method. With the literatures review and the interviewing senior managers of cable TV multiple system operators, we propose 3 criteria and 18 sub-criteria to construct the hierarchical structure for selecting engineer of outsouring businessess. The fuzzy Delphi method is integrated with the eigenvector method to obtain the weight of criteria. The concepts of normal triangular fuzzy number and linguistic variables “importance” and “appropriateness” are used to assess the importance weighting of sub-criterion and appropriateness of the alternatives under each sub-criterion. Through the hierarchy integration, we obtain the fuzzy overall evaluation of engineer of outsouring businessess, and use Chen’s ranking method to determine most optimal one.
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