An Examination of Experiential Marketingstrategy of The Tourism Factory – A case study of Hunya Republic of Chocolate

碩士 === 銘傳大學 === 企業管理學系碩士在職專班 === 104 === In recent years, the rise of the era of change and experience the experience of industrial structure, enhance the quality of life of people, so that a part of the leisure and entertainment become an integral part of life. Also close from the past into pure...

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Bibliographic Details
Main Authors: Hsieh,Hui-Fen, 謝惠芬
Other Authors: Tsaih,Yih-Ching
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/76cpfy

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