The Relationship among Perceived Price,Perceived Quality,Perceived Sacrifice and Perceived Value to Customer Satisfaction and Customer Loyalty - a Case Study of LINE stickers

碩士 === 高苑科技大學 === 經營管理研究所 === 104 === Studies are abundant on the correlation between perceived price, perceived quality, perceived sacrifice, perceived value, consumer satisfaction, repurchase intention, and recommendation intention. While most of the studies are pertaining to real merchandise or c...

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Bibliographic Details
Main Authors: HSIEH,PEI-CHAN, 謝沛展
Other Authors: LEE,SHAO-CHANG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/32866666832749758002