A Study of the Relationship among Consumers’ Motivation, Satisfaction and Loyalty – A Case Study of Cartoon Theme Restaurants in Kaohsiung
碩士 === 國立高雄應用科技大學 === 觀光與餐旅管理研究所 === 104 === With the global economy growing rapidly and the societies growing more affluent, dinning out has become an important part of life. Consumers not just go to restaurant to enjoy delicious food; they pay more attention to the environmental deco and ambience...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/227x5m |