The research on visitors’ acceptance level of the cultural artifacts derived from the National Palace Museum

碩士 === 開南大學 === 觀光運輸學院碩士在職專班 === 104 === This study investigates the issues regarding the uniqueness and attraction of National Palace Museum, the establishment of a “professional corporation,” the marketing strategies of the cultural products, and the bottlenecks confronted in the cultural creative...

Full description

Bibliographic Details
Main Authors: HUANG,JIH-CHING, 黃日晴
Other Authors: 李汾陽
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/82941870258911187797